Marketing Strategy & Pro Tips from Tag Marketing

Should You Hire A Professional Web Designer Or Do It Yourself?

8 minute read

 

Websites are some of the most powerful tools in a B2B business owner's arsenal. In this article, we will discuss whether you should hire a web designer or do it yourself using a website building software.

Let’s Compare The Web Designer Vs Website Builder

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Topics: Web Design, User Experience, Website Development

WordPress Updates: How Important Are They & Why?

4 minute read

We were asked this question recently, “How important is it that we update our WordPress site and how often should we be doing this?” Our answer is absolutely YES, the ENTIRE website, and as soon as the new versions are released!

What Exactly Does Updating WordPress Mean?

When someone says that you need to update your WordPress, they mean everything listed under the updates tab located in the CMS (content management system) dashboard once you’re logged in. 

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Topics: Web Design, Website Security

10 Lead Generation Landing Page Examples Proven To Convert Into Sales

8 minute read

The Importance Of Leads To Your Business

“LEADS ARE THE METRIC THAT, AS MARKETERS, WE RELY ON. BECAUSE LEADS MEAN MONEY.” - KIPP BODNAR, HubSpot.

Generating leads - both high in quantity and quality - is a business's most important objective when trying to grow a company. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep. Surprisingly, only 1 in 10 companies feel their lead generation campaigns are effective. What gives? There can be a lot of moving parts in any lead generation campaign and often times it’s difficult to know which parts need fine tuning.

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Topics: Web Design, Lead Generation, Conversions

How to Calculate Time & Cost of a Website Redesign

3 minute read

With the advancement of accessible technology, it’s easier to find good quality web developers and designers to help you redesign your company’s website. But before you start looking for a designer, consider the time that it will take before you can launch a successful website, as well as, the budget that you want to set aside for this project. Learn how to properly calculate the cost of website redesign.

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Topics: Web Design

6 UX Trends Your Website Needs To Stay Ahead In 2016

3 minute read

With the increase in technology and design available for the Average Joe, creating a responsive web design has now become easier for businesses to utilize. Stay ahead of the game with these top user experience (UX) trends you will be seeing throughout 2016.

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Topics: Web Design, User Experience

4 Things to Know BEFORE You Optimize Your Website for Mobile

3 minute read

Creating websites is one thing, but making it work on a mobile device is another. Just because you’ve made your website compatible with the mobile world doesn’t necessarily mean that it’s going to have the best responsive design or or is optimized for the user's experience. You must “think mobile” before you can “be mobile.” Here is how to successfully optimize your website for mobile users.

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Topics: Web Design, User Experience

Ignore Website UX if You Want to Fail at Your Next Redesign

3 minute read

The most common struggle that companies are experiencing when they are creating and starting up a new website is that the optimization of the website's design for user experience (UX) is insufficient. With this occurring, companies are finding that the website UX is weakening their sites visitors, as well as weakening the amount of consumers who utilize the company’s services or products. The Social of Digital Agencies (SoDA) notes that “77% of agencies believe that poor website UX is a weakness for their clients.

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Topics: Web Design, User Experience

Why Your Website MUST Be Mobile-Friendly

3 minute read

Creating an operational website can be hard work, and making it SEO-friendly for your target groups adds plenty to your plate as part of a business. Since the internet boom, the main focus of website usability was making it work for computer monitors, keyboards, and mouse devices (and touch pads).

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Topics: Web Design, User Experience

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