Marketing Strategy & Pro Tips from Tag Marketing

Why Automated Workflows Improve Ecommerce Sales & Customer Satisfaction

4 minute read

Running an eCommerce business can seem daunting for several reasons. First, capturing and maintaining customers’ interest in your products is challenging in the face of high competition. Second, it is tricky to balance an effective process for operations with a personal level of customer service.

One solution to both of these problems is setting up automated workflows. Automated workflows offer great potential for promoting internal efficiencies, increasing eCommerce revenue and improving customer satisfaction.

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Topics: eCommerce, Marketing, Automation

Rev-Up Online Sales With Paid Retail & eCommerce Ads: The Dynamic Duo

4 minute read

Even before anyone knew what COVID was, you probably noticed the frequency of online ads picked up day after day. Retailers and ecommerce businesses were, still are, and will continue to storm social media feeds and websites.

Why? Here are a few compelling statistics they simply cannot ignore, especially nowadays:

  • The number of online shoppers across the globe has reached over 2.14 billion. That is up from 1.66 billion in 2016.
  • Millennials spend around 6 hours per week shopping online.
  • It is projected that eCommerce will account for more than 18% of worldwide retail by the end of 2020.
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Topics: eCommerce, Marketing, PPC

Which Ecommerce Platform Is Right For Your Business [Comparison Chart]

5 minute read

View Our Side-By-Side ecommerce Platform Comparison Chart Below

You would not be able to operate your online store without an eCommerce platform. This is the software on which you build and run your online business. It is critical for other reasons, as well.

When you lease an eCommerce platform instead of building one of your own from scratch, you avoid the significant costs of developing, supporting and keeping the software up to date. The cost of developing an eCommerce website can range from $10,000 to upwards of $500,000 depending on the features you need, the company that builds it and the sales and traffic goals you set. 

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Topics: Web Design, eCommerce

Website Trust Seals Improve Ecommerce Sales - Here's How

4 minute read

What Consumers Look For When They're On Your Site

When you decide to make a purchase online, what are the things YOU look for before moving forward with the payment? Likely, it is the same as your potential customers.

So ask yourself these 3 questions:

  1. Will your money and personal information be safe and secure?
  2. Will this product or service meet or exceed my expectations?
  3. Will I receive my order in a timely and reliable manner when I make my transaction?
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Topics: Web Design, eCommerce

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