Marketing Strategy & Pro Tips from Tag Marketing

Understanding Your Audience In Just 5 Steps

Posted by Chris Taglia on Oct 17, 2016 11:28:03 AM
4 minute read

No matter how much experience you have writing copy, content marketing and understanding your audience is completely different. And combining all three of these will absolutely generate the most effective result.

Knowing who your audience is, what they are searching for, answering their questions, solving their problems, and writing in their tone is how you will turn traffic into qualified prospects and ultimately into new customers.

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Topics: Web Content, Audiences

Know Your Target Audience Or You Will Fail

Posted by Chris Taglia on Oct 14, 2016 1:44:25 PM
4 minute read

Why You Should Know Your Target Audience

You want to create quality content that will grab your visitor's attention, connect them to the correct landing page on your website, and actually get them to purchase your product or service.

That's easier said than done if you don't know your target audience. Who are they? Where do they spend their time most? What are they looking for? What are their pain points?

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Topics: Web Content, Content Marketing, Audiences

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