Marketing Strategy & Pro Tips from Tag Marketing

CORONAVIRUS TALES FROM A CAREER MARKETER: TIME TO THROW IN THE TOWEL

5 minute read

HURRY! Stop All Marketing operations & Completely Shut Down All Actions To Generate Leads & Acquire New Customers

Now that I have your attention…

I decided to write this article to address the anxieties and concerns of my own current clients and the challenges and pain points that you as a small to medium sized business owner may be facing during the coronavirus outbreak.

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Topics: Marketing

Remote Marketing Agency Vs In-House Or Brick & Mortar Amid Coronavirus

4 minute read

The Tag Marketing Difference

Tag Marketing is a remote marketing agency that has been set up for well over a decade to handle the hit companies face when viral outbreaks and containment measures dramatically affect small to medium sized businesses. Unfortunately, your traditional brick & mortar marketing agencies or in-house marketing teams will be playing catch up on your dollar when timing matters most. Don't risk your businesses' survival or your employee's livelihood, get the help you need right now from experienced, disciplined, efficient, well-trained remote marketers who have been set up for success long-term.

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Topics: Marketing

HubSpot Vs Salesforce Pardot: Which Marketing Solution Is Best For You

15 minute read

Reviews, Results, Comparisons & A Professional Take On Things

While there are a number of marketing software solutions available, HubSpot and Salesforce’s Pardot integration are the leaders in the market.

Each solution offers marketing capabilities such as email, website, social media and marketing automation - along with advertising. Within these marketing categories there is lead management and campaign management. Reporting and analytics allow users to track the results of campaigns, determine what does and does not work and take measures to improve upon previous campaign performance.

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Topics: Marketing

Best Online Reputation Management Recipe For Restaurants

3 minute read

Lackluster Reviews Were Not Appetizing

A restaurant with two locations was struggling with less than ideal online reviews due to a number of factors.

Successfully executing online reputation management for restaurants is very challenging due to all of the dynamic variables including staff, pricing, atmosphere, food and drink items and wait times.

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Topics: Marketing, Restaurant, Reputation

Get Real Results: 5 Online Reputation Management Strategies

7 minute read

When it comes to your online presence, first impressions matter very, very much. This is why online reputation management is a critical strategy for the success of your business.

Not to mention, online reputation is something that affects every organization. There is no getting away from it; it is not optional. If you fail to develop it, you leave your company vulnerable to online attacks from negative reviews, complaints on social media and any bad news that may surface about your brand.

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Topics: Marketing, Reputation

How Successful Companies Manage Their Online Reputation

6 minute read

Some people think that reputation is something that we all left behind in high school - the stuff of giggling girls in the corner whispering about that time you squirted ketchup all over yourself in the cafeteria.

However, much like the “most likely” labels assigned in yearbooks that are now collecting dust, the online reputation of your company portrays a powerful image to the world and, more importantly, your sales prospects.

So let's start off with some great statistics to build up the importance before we dive into how successful companies manage their online reputation.

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Topics: Marketing, Reputation

Online Reputation Management Companies: Their Strategies & Stats

10 minute read

Given all of the marketing strategies today that are effective at increasing leads and sales, why is online reputation management one of the most important for companies to pay attention to? It has to do largely with the availability and reach of peer-to-peer marketing (aka word of mouth) today. People can now get feedback and recommendations from fellow consumers via the Internet that they once only had access to in-person or within their own circle of family and friends.

And the vast majority of people have read your reviews or at least came across your company's rating. These online reviews have become a critical part of any effective marketing plan and for good reason.

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Topics: Marketing, Reputation

Surefire Tactics To Build A Positive Online Reputation

10 minute read

Far too many organizations wait until disaster strikes to make the investment necessary to build a positive online reputation. But there are very good reasons why you should take a proactive stance before a flurry of negative reviews surfaces or a customer complaint posted on one of your social channels turns off potential customers. It is much more difficult to mitigate damage than to prevent it. In fact, some negative content is nearly impossible to remove or override.

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Topics: Marketing, Reputation

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