Marketing Strategy & Pro Tips

Content Marketing Agency Chicago: 100% Client-Focused & Result-Oriented

Posted by Chris Taglia on Mar 30, 2018 10:34:23 PM

Tag Marketing is THE local content marketing agency with locations in Chicago, Brookfield, Schiller Park, Bartlett, Carol Stream, Roselle, and Geneva Illinois. Our team is 100% client-focused and result-oriented. We have been developing the right content for the right audience at the right time since 2001!

Content marketing is a long-term strategy which takes a lot of organizing, planning, retooling, and knowledge of your specific consumer's behavior. Yes it is time consuming, but well worth it. Did you know that content marketing costs 62% LESS than traditional marketing methods and generates TRIPLE the amount of leads! There is no way your business, agency, or restaurant can be competitive in the Chicago market without an effective content marketing strategy.

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Topics: Web Content, Local Marketing

Proof Inbound Marketing WINS vs. Outbound Marketing [Infographic]

Posted by Chris Taglia on Mar 2, 2018 8:41:56 PM

View 12 amazing statistics that crowns a winner in the inbound vs outbound marketing battle. Learn about trends in content marketing, average costs, lead generation, conversions, customer acquisition, and more with a downloadable infographic. Marketing companies and local businesses both confirm that inbound wins vs. outbound marketing. Keep reading to see why!

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Topics: Web Content, Inbound Marketing

6 Different Types of Offerings That Utilize Content You Already Have

Posted by Chris Taglia on Aug 4, 2017 3:20:12 PM

Do you want to attract more viewers & generate more leads by simply utilizing your already existing content?

Thinking of new content and marketing strategies can be overwhelming for small business owners, but fortunately there are a few simple ways to use the content you already have in new and creative ways. They will keep your customer-base returning to your website, as well as, enticing the new viewers to convert into actual customers.

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Topics: Web Content, Lead Generation, Buyers Journey

Difference Between Features and Benefits: The Key to Selling

Posted by Chris Taglia on Jul 27, 2017 6:09:42 PM

When it comes to online marketing, you want to list your product's features and benefits that will entice your customers. However, most of the time, only a list of features is presented, because it is difficult to determine the difference between features and benefits. Features that your product or service offers are very informative to the customer, but it will be the benefits to the customer that give you the key advantage in converting viewers into customers. 

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Topics: Web Content, Lead Generation, B2B Marketing

Top 5 Local SEO Landing Page Best Practices

Posted by Chris Taglia on Jul 6, 2017 11:07:02 AM

Regardless of whether the business is a small or a big one, it is very important that it ranks highly within a certain market segment. Local SEO landing pages are commonly used to help businesses increase their rankings within a given area or locality. This helps to reach out and gain access to potential clients/customers within a given geographical area.

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Topics: Web Content, Local SEO, Local Marketing

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