Marketing Strategy & Pro Tips from Tag Marketing

Chris Taglia

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Best B2B Lead Generation Tactics To Date [Combine To Win]

Posted by Chris Taglia on Sep 30, 2018 1:44:02 PM

There are a variety of B2B lead generation tactics out there today, but knowing which will work well for you, how to properly execute each and constant maintenance based off data will determine your success or failure.

Keep in mind, about 70% of your experiments, campaigns and/or tactics will fail but the 30% that succeed will be lean mean lead generating machines.

Speaking of machines, technology is changing at a rapid rate and so is how data is being processed. Terms like artificial intelligence (AI), deep learning, machine learning, internet-of-things (IOT) and data science seem to appear everywhere nowadays.

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Topics: Lead Generation, B2B Marketing

B2B Lead Generation Companies

Posted by Chris Taglia on Aug 14, 2018 4:38:07 PM

The generation of B2B leads is a complex process especially if you don’t have experience. That’s why there are lead generation marketing companies who specifically work with B2Bs. These professionals plan, execute, track and analyze your leads, strategies & campaigns so they can revise and adapt in real-time. 

Developing a high-level strategy that includes research, creating buyer personas, segmenting potential lead into list, automation, targeting, attracting, converting, nurturing and closing leads is daunting, especially when you have a business to operate.

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Topics: Lead Generation, B2B Marketing

What Is B2B Lead Generation & How To Effectively Utilize This Weapon

Posted by Chris Taglia on Jul 15, 2018 2:49:05 PM

Most clients don't know what B2B lead generation is or how to effectively utilize it as a weapon. Leads are the lifelines of any business and here we will teach you how to use it to survive the online landscape and thrive amongst the competition.

So, how do we get more leads? To answer this question, we first need to be able to distinguish between a B2B and a B2C target audience. Knowing the similarities and differences between the two audiences can help prevent you from failing before you even start.

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Topics: Lead Generation, B2B Marketing

7 Creative Content Ideas For Your Website

Posted by Chris Taglia on Jun 15, 2018 8:22:01 PM

Content is king and when it comes to owning and operating a website, having creative content ideas for that website really allows your to stand out from the ocean of others on the Internet. Gone are the days of simple pictures and descriptions, because that’s just boring.

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Topics: Web Content, Content Marketing

Marketing Agency Vs In-House Marketing: The Right Choice For Your B2B

Posted by Chris Taglia on May 10, 2018 5:12:12 PM

B2B start-up companies and small businesses eventually all come to the same conclusion, that they need marketing to reach their business goals, grow, and compete in your industry. But the million-dollar question is should you hire a marketing agency (external) or hire an in-house marketing department (internal).

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Topics: B2B Marketing

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    Learn more about website UX & the design strategies your company must know in-order to grow online.

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